Posted by on Aug 2, 2014 in |

The New England Technology Sales Executive Association wanted an updated logo and a new look and feel to their website. My company volunteered to do the project pro bono, and I delivered this mock-up for the homepage that incorporates a new logo. I wanted the “network” idea to come across, so I designed the logo with a number of connected nodes and overlaid a delicate pattern of connections in the header. I also designed the main banner to elaborate this idea explicitly and give the user an engaging and welcoming feel, so they would feel compelled to join. Unfortunately NETSEA’s leadership board changed in the middle of the project, and it was dropped. I still love looking at what might have been though!